Forever User-Centred, The GDS Way

Higher Education institutions (HEIs) have been looking towards GDS’ approach to designing and developing user-centred digital services ( Wunder, a full service digital agency, completely supports this approach and has worked with large, complex organisations in this way for years, including international universities and central government (

At IWMW 2018, our specialists will be delivering a practical masterclass for HEIs to equip you with the tools and techniques you require to adopt this approach and start implementing what you’ve learned/validated as soon as you get back to campus.

Running the session, our team will consist of people from consulting, service design, and delivery management backgrounds – including ex-GDS employees. Each of them understands how to effectively design and implement this approach on all levels in accordance with the GDS standards (Discovery, Alpha, Beta, Live) from strategy planning and stakeholder engagement to service design (user research, prototyping, testing), continuous iterative development, and beyond.

Whilst we can deliver a general best-practice masterclass, based on our experience and understanding of delivering successful university web solutions, we’d prefer to provide participants with a highly valuable session. In order to do so, we will be getting in touch with participants ahead of IWMW 2018 to gather your needs, goals, and more. We’ll then use our findings to mould the session into something of far greater value – true GDS style!

We look forward to seeing you in July!


  • Title: Forever User-Centred, The GDS Way
  • Type: Masterclass
  • Hashtag: #B7
  • Facilitator: Karl Orsborn
  • Date and time: 14.45-17.30 on Thursday 12 July 2018
  • Venue: SLB/006 seminar room