This master class is for managers and their teams and it will teach you:
- Facebook Business Manager – how to set up and manage your organisations Facebook presence using the business level tool directly from Facebook
- Twitter – how to secure the account you already have and new ones going forward
- Instagram – how to set up a business account and what content to think about
- Snapchat – the new kid on the block – how to show a human side to your brand
- Buffer – how to schedule social media posts and analyse the results to maximise ROI
- Respond – how to listen for mentions on Twitter and use Respond as a customer service tool
- Unbounce – how to build a highly converting landing page for paid campaigns
- Facebook Ad Manager – how to book a paid campaign, analyse the campaign whilst it is running and when it completes
- Twitter Ad Manager – how to book a paid campaign, analyse the campaign whilst it is running and when it completes
Summary:
- Title: Social Media & Paid Advertising- How to Use Them Corporately
- Type: Master class which lasts for about 2.5 hours
- Hashtag: #B2
- Date and time: 14.50-17.30 on Wednesday 12 July 2017
