Carley Hollis is the head of the digital communications team at the University of St Andrews. Her background is in content strategy and marketing, but she now focuses on digital governance, strategy and the education of colleagues across the University. She is the spokesperson for the diversely skilled ten-person digital communications team, and communicates the vision for the future of digital at St Andrews.
Recent years have seen St Andrews undertake a large-scale programme of projects to completely overhaul the external facing webpages whilst also (slowly) changing the perception of the team, their projects and products. This end of this programme is now in sight, and the team are starting to assess the outcomes. Next steps involve thinking about how they can continue to carry the digital transformation agenda into the future.
Founded in the early 15th century, St Andrews is Scotland’s first university and the third oldest in the English speaking world. Today it is known around the world as the ‘Home of Golf’ and a vibrant academic town with a distinctively cosmopolitan feel where students and university staff account for more than 40% of the local population.
The University of St Andrews is a diverse and international community of over 11,000, comprising students and staff of over 120 nationalities. It has 8,500 students, just over 7,000 of them undergraduates, and employs approximately 2,540 staff.
Contact Details
- Email: ch432@st-andrews.ac.uk
- Twitter: @thisgirl32
- LinkedIn: Carley Hollis
- Institutional website: www.st-andrews.ac.uk
- Team website: http://digitalcommunications.wp.st-andrews.ac.uk/
Plenary Talk
Carley Hollis gave a plenary talk on “High Sights, High Standards” from 09.00-09.40 on Wednesday 12th July 2017.
